Our Story
The owner
The founder of First Lady Novelties is a
story of courage, reinvention, and purpose-driven leadership. After RETIRING from miltary service—during the pandemic she returned home to the Seattle–Tacoma area.
There, she noticed something striking: while shopping in an adult novelty store,
customers routinely entered with embarrassment, uncertainty, and stigma.
The disconnect between personal wellness and public discomfort revealed an opportunity.
Drawing from her confidence, global perspective from living in Europe, and years of instructional experience, Sandra created First Lady Novelties—a brand focused equally on empowerment and education.
OUR MISSION
The Mission
Breaking down taboos, fostering healthy conversations,
and supporting individuals and couples with clarity, compassion, and inclusivity.
Empower Your Pleasure
